Modeling Intermediary Satisfaction with Mandatory Adoption of E-government Technologies for Food Distribution

Shweta Chopra, Prashant Rajan

Abstract


We report quantitative measures of factors that influence technology acceptance among intermediaries delivering government-supplied essential commodities to citizens in Chhattisgarh, India. Using the method of partial least squares, we validate and extend the Unified Theory of Acceptance and Use of Technology, finding evidence for the effect of social influence, performance expectancy, and effort expectancy on salespersons’ satisfaction with the adoption of point-of-sale machines mandated by the Chhattisgarh government. Further, the moderating effects of age, experience with technology, work experience, and educational attainment on the factors that influence satisfaction are assessed. Key recommendations are drawn for research and practice on intermediation in e-government.

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